Why are print ads still effective? Leading Danish newspaper, Politiken, partnered with Neurons to regain trust in print advertising with the help of consumer neuroscience.Read more
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How Monotype Used Neuroscience to Prove the Brand Impact of Type
Monotype's brand campaign leveraged neuroscientific findings to evoke audience participation, driving more engagement & dialogue than any other campaign before it.
Print Still Has a Place in the Future of Advertising
Why are print ads still effective? Leading Danish newspaper, Politiken, partnered with Neurons to regain trust in print advertising with the help of consumer neuroscience.
How NEOHUB increased fastPay’s click-through rates by 65% using predictive AI
NEOHUB, a subsidiary of DenizBank, Turkey's fifth-largest private bank, used Predict to improve the UI and marketing content of one of their most essential technological investments, fastPay, Turkey’s first digital wallet. With Predict, they achieved an increase in in-app conversion rates by 55% and an increase in in-app CTR’s by 65%.
Schibsted Boosts In-House Expertise & Gets a 29.5% Lift in CTR with Predict
Using Predict, Schibsted increased CTR by 29.5%, boosted in-house expertise, and empowered Sales Representatives to become better advertising consultants.
Outperforming Competition With More Memorable Summer Ads
Travel Wisconsin needed to find an affordable but quick solution to evaluate its campaign's potential without wasted spending. They reached out for a Neurons Research study to secure high motivation, and, last but not least, outperform their biggest competitor, Pure Michigan.
Providing Actionable Business Recommendations With Predictive AI
Total Media and Behave, their behavioral consultancy, incorporated Predict into their technology toolbox to help their clients optimize their creatives. With Predict being fully online and offering instant metrics on user attention and cognition, they could move their studies along quicker, without having to break the bank.