Proven by the teams who use it

+21%
Brand Recall
+30%
Ad Recall
+40%
Click Through Rate
-25%
Cost Per Click
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Performance Gets Clicks. Branding Builds Buyers.

We use scientifically validated consumer data to predict ad performance and brand growth before you spend a dollar. Enterprise teams replace gut-feel with defensible decisions.

Performance Only
Short term sales focused

Focused on driving the 5% of your TAM that is actively in the market looking for a product or service like yours. This works very well, but only in the short term, as this market becomes exhausted over time.

Branding Only
Long term equity focused

Focused on driving the 95% of your TAM that is not actively in the market looking for a product or service like yours. This works very well, but only for longer-term sales and won't show immediate results.

Performance + Branding
90%
Median ROI compared to performance only

Focused on driving the full 100% of your TAM, activating the 5% who are actively in the market looking for a product or service like yours, while also impacting the 95% who are not actively in the market today. This is the optimal way to use marketing budgets. Ideally, this means a 60/40 budget spend on branding vs. performance, though a 50/50 split is also seen as a great option today.

Source: WARC, The Multiplier Effect

Measure brand impact at every stage of your campaign

Grow brand and performance across campaigns with attention, emotion, cognition, and memory data at your fingertips.

Built for

Designers

Art Directors

Creative Strategists

In-house Creative Teams

Creative Optimization

Move from brief to final asset faster, with fewer rounds of revision and less back-and-forth over subjective calls. Know a creative will perform before it ships.

Built for

Media Buyers

Campaign Managers

Performance Marketers

In-house Creative Teams

Media Iteration

Select the creative assets with the strongest CTR, CPC, and view-through potential, backed by attention, emotion, and memory data. Launch only what's proven to perform.

Built for

CMO & CRO

Brand Managers

Media Agencies

Campaign Managers

Campaign Analytics

Connect core cognitive metrics like attention and brand memory directly to reach, click-through, and conversion rates, in reporting built to hold up in the boardroom.

Built for

Brand Planners

Insights Agencies

Research & Strategy

Consumer Insights Teams

Campaign Insights

Build holistic insights across creatives/campaigns with attention, emotion, and memory data. Turns every campaign into validated learnings that your next brief can build on.

Scientific validity is at the heart of our solutions.

Our methods and metrics are built on the latest approaches in cognitive neuroscience, machine learning, and psychology.

Decades of Research

Neurons’ solutions draw on decades of brain-scanning, eye-tracking and implicit research methods to model how people allocate attention, respond emotionally, process information, and memorize advertising.

Built On Real Human Data

Our models are trained and tested against the world's largest consumer neuroscience database (300,000+ people worldwide), so predictions reflect how audiences actually respond, not how a model assumes they will.

More Than Attention

Attention is where it starts. We also measure emotional responses, cognition, memory encoding, and more – the drivers that build brand equity and decide whether creative is remembered after the scroll.

Request a demo with one of our experts

Boost brand and ad performance with every campaign at scale

Enterprise-grade Security

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SOC 2 Type
Certified
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Google Cloud
Hosted & encrypted
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GDPR
Compliant