Defend Your Media Plan with Predictive Attention Data

Test creative early to catch winners before spend
See what people actually notice
Back recommendations with objective attention data
Book Free Consultation
User interface displaying attention heatmap analysis of an ad, highlighting focus areas on headline text and a person holding flowers, with summary statistics on attention distribution.
Trusted by the World’s Biggest Companies

Insights from +100 Agency customer responses

73%

Faster Approvals & Delivery

79%

Improved Post-Launch Performance

96%

Higher Confidence in Campaign Success

Three overlapping rounded trapezoid shapes in purple, blue, and lavender colors arranged from left to right.

Solutions for Media Agency Teams

People collaborating around a table covered with documents, charts, and colorful sticky notes.

Strategy Teams

Defend your media planning by using hard data to prove when campaign underperformance is due to high cognitive load in the creative, protecting your agency's reputation.

Person editing a portrait photo of a man holding a yellow flower on a desktop monitor using a drawing tablet.

Insights & Research

Stop wasting media budget on invisible creative. Pre-test assets to confirm logos get seen, filter out weak ads before launch, and optimize formats across multi-platform plans.

Man in glasses and suit holding tablet speaking to two seated women in an office meeting room.

Client Services

Win more pitches by guaranteeing your clients' ads get seen. Stand out with AI-driven neuroscience, offering pre-testing and post-campaign insights that prove you're maximizing their ROI.

Win Creative Decisions with Evidence, not Opinions

Book a Free Consultation
Step 01

Asset Selection & Pre-Testing

Don't let bad creative ruin a premium media buy. Use Neurons as a rigorous pre-testing tool to filter out low-performing ads below a defined threshold.

Easily collaborate with creative teams to ensure crucial elements like the logo are actually seen and that content perfectly fits different platform formats before any money is spent.

Three digital ad cards for airvela.com spring collection featuring women in pink blazers holding flower bouquets with performance scores 3.2, 8.6, and 5.2.
Step 02

Defend Your Media Planning

Stop taking the blame for "bad planning" when a campaign underperforms. Protect your agency's reputation by using hard data to prove that your media targeting was perfect, but the creative itself had a high Cognitive Load. Provide clients and creative partners with a clear, data-backed path to fix the problem.

NIVEA lotion bottle with text Instant Hydration lasting up to 72 hours for normal and dry skin on blue background.
Step 03

Post-Campaign Reporting

Deepen your post campaign reporting and go beyond impressions and viewability with actual attention and behavioural data. Win more budget to OOH by defending your media buy with actual attention data, proving exactly where their ads rank.

Campaign report with heatmap showing attention on a Pepsi football ad featuring players and fans.
Three digital ad cards for airvela.com spring collection featuring women in pink blazers holding flower bouquets with performance scores 3.2, 8.6, and 5.2.
A heatmap analysis of a chocolate advertisement with focus, memory, cognitive demand, and engagement bars; the ad features text 'New Chocolate in Town!' with strawberries and chocolate pieces, scored 8.6 with a dial indicator.

Upgrade Your Agency Workflows

How Media Agencies integrate Neurons into campaign execution and reporting.

Pre-Test & Collaborate
Validate creatives before they go live
Don’t waste spend on creatives that miss the mark. By pre-testing assets directly with creative partners, you can ensure critical elements, like logos and core messaging, actually capture attention before the budget is spent.

This collaborative approach allows you to catch issues like high cognitive load early. It also helps defend the media buy by ensuring that underperformance isn't mistakenly attributed to media planning when the root cause lies in the creative execution.
Filter & Select Assets
Ensure only your top-performing assets make it to market
Forecast exactly how consumers will react to campaigns by measuring predicted attention, cognition, memory, and engagement. This allows you to replace subjective guesswork with objective data.

Establish clear performance thresholds to quickly filter out weak ads. By guaranteeing that only scientifically validated creatives are published, you maximize the ROI of your media placements and deliver stronger results.
Optimize channels
Tailor your creative perfectly to any platform
Media agencies are responsible for making sure content fits seamlessly across a fragmented digital landscape.

Neurons allows you to instantly test how different aspect ratios and channels perform on platforms like TikTok, Reels, or traditional display. Provide your clients with accurate, data-backed recommendations on format optimization.
Report & Benchmark
Combine Neurons data with in-market results
Move beyond basic performance metrics by combining Neurons' predictive data with actual in-market results. This comprehensive analysis provides a holistic view of not just what happened, but why a campaign succeeded or failed.

Build a standardized testing framework to offer high-level competitive insights. You can confidently show clients exactly where their creative ranks against industry standards (e.g., "top 10% in your category"), proving the value of your media strategy.

See why Agencies choose Neurons

This is an incredible tool and has helped our team go beyond traditional research.
Rob Rayas
Senior Research Analyst
"This is an incredible tool and has helped our team go beyond traditional research. We really appreciate the customer support and guidance. We continue to use it more and more, and we're big fans of Neurons."
Maciej Dziedz
Innovation Lead
"The platform is a great conversation starter and helps get clients talking about where improvements can be made."
Jeff Kaplan
CEO
"The speed is incredible. We had a very last-minute campaign, and the client was amazed that we could still deliver strong insights in that timeframe."
Franziska Matthay
Associate Director, Research & Insights

Talk to Our Agency Specialist

Talk to our Agency Advisor Claudia Härkönen. Just fill the form below and she will get in touch with you asap.

w