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Comparison of improved and original NIVEA Hydration lotion packaging, showing increased uplift of 32% and score improvement from 6.5 to 8.6.
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Three digital ad cards for airvela.com spring collection featuring women in pink blazers holding flower bouquets with performance scores 3.2, 8.6, and 5.2.
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User interface showing eye-tracking heatmap on a woman drinking from a green straw with a can of soda nearby, displaying focus score of 63, memory 38, cognitive demand 88, engagement 21, and an overall score of 8.3 with a gauge indicating good performance.

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Heatmap overlay on a digital ad for airvela.com showing a woman holding a bouquet of colorful flowers against a purple background, with hottest attention focused on her face; to the right, a Neuro Impact Score gauge reads 8.6 with indicators for Cognitive Demand, Focus, and Total scores and a 'Get Insights' button below.