WEBINAR

January 15, 2026 | 4 pm CET

Balancing Creativity & Impact in Advertising

Master the art of high-impact campaigns in an era of AI-generated noise and declining attention spans

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Balancing Creativity & Impact in Advertising

Join award-winning creative strategist Babak Behrad and neuroscientist Dr. Thomas Z. Ramsøy for an educational webinar. Together, they’ll unpack the core principles of high-performing advertising in 2026.

They’ll show you how standout campaigns capture attention, build memory, and anchor brands. You’ll walk away with clear, practical rules to apply to your next campaign.

You’ll learn how to:

Apply neuroscientific principles to every campaign
Build powerful branding moments into your ads
Make your ads feel relevant to your audience

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