Neuromarketing in Action

What is neuromarketing and how companies use it? Learn about the science behind consumer behavior and how to apply it to your marketing strategy.

A/B testing is an integral part of creative processes but often fails to deliver the desired impact. Here’s how you can make it work a lot better!

Our founder and CEO, Thomas Zoëga Ramsøy, joins GreenBook’s host Lenny Murphy to discuss some of the fundamental questions of predictive AI.

In this eBook, we’re breaking down useful findings of consumer neuroscience and offer actionable tips for you to draw attention to your brand and increase revenue with your ads.

How do you measure and boost attention? In this second half of this two-part article, we're continuing the deep dive into attention.

We've all gotten used to being more active online while we were stuck in our homes, and despite the situation now changing, this behavior won't be changing as much.