Neuromarketing in Action
Why Brands Use Emotional Advertising & How to Effectively Measure Emotions
Emotional advertising triggers actions that transcend rational thought, turning customers into brand advocates (without the hard sell). Here's how to use and measure emotions for your advertising.
The GaryVee Audio Experience: How AI Can Really Help Create Better Ads
Our very own CEO, Thomas Zoëga Ramsøy, joined forces with marketing guru, Gary Vaynerchuk, on The GaryVee Audio Experience, to discuss consumer behavior and how AI will change the way we track it.
State of Advertising 2023 Report: Key Insights from Neuromarketing Research
Neurons’ yearly report uncovers the latest strategies for effective advertising in the attention economy. Discover key takeaways and winning tactics for 2023.
What is Neuromarketing & How to Use It?
What is neuromarketing and how companies use it? Learn about the science behind consumer behavior and how to apply it to your marketing strategy.
How to Increase ROI on A/B Testing
A/B testing is an integral part of creative processes but often fails to deliver the desired impact. Here’s how you can make it work a lot better!
GreenBook Podcast: Pioneering Applications for Neuroscience
Our founder and CEO, Thomas Zoëga Ramsøy, joins GreenBook’s host Lenny Murphy to discuss some of the fundamental questions of predictive AI.
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